SMARTID® - Counterfeit protection for cosmetics
SMARTID® - Counterfeit protection for cosmetics
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Counterfeit cosmetic products not only hurt your sales, but also endanger your customers' health and destroy years of brand trust. While you're still relying on conventional security features, deceptively authentic copies are flooding the market – your customers can barely distinguish between the original and the fake. SMARTID® from the Fraunhofer Institutes IAP, FOKUS, and SIT integrates encrypted QR codes directly into your packaging, which customers can instantly verify for authenticity using their smartphone – without apps, without effort, and with maximum security.
Features
Features
Applications
Applications
Technical specification
Technical specification
What's in the box and delivery time
What's in the box and delivery time
You get:
Delivery time: The test materials will be delivered by mail within a few days of your order. The folding box containing the QR codes will be conveniently delivered to you, and you will receive full access to the SMARTID® software.
Trust is paramount in the cosmetics industry – but counterfeits undermine the very foundation of your business.
Counterfeit cosmetic products are no longer a marginal phenomenon. They damage your reputation, endanger customers and cost you sales. The problem: conventional security features are failing. Holograms are copied, serial numbers are forged, and even experts can hardly tell the difference between originals and fakes.
SMARTID® offers the solution – a technology developed by three renowned Fraunhofer Institutes specifically for the needs of the cosmetics industry. The Fraunhofer Institute for Applied Polymer Research IAP, the Research Centre for Open Communication Systems FOKUS and the Fraunhofer Institute for Secure Information Technology SIT have pooled their expertise to ensure maximum protection for your brand.
The principle is as simple as it is ingenious: each of your products receives a unique, encrypted QR code. This state-of-the-art encryption technology guarantees that the codes cannot be copied or counterfeited. Your customers simply scan the code with their smartphone – no app, no registration, no hassle. Within seconds, they receive confirmation that the product is genuine.
Integration into your existing processes is seamless. SMARTID® adapts to your packaging, not the other way around. No complicated adjustments, no costly changes. The technology fits into your existing design and works in the background for maximum security.
What does this mean for your company in concrete terms? You protect your reputation from damage caused by counterfeiters. You offer your customers the security they deserve. And you position yourself as a brand that takes responsibility and uses state-of-the-art technology to protect its customers.
The exclusive trial offer makes getting started particularly attractive. For a 4-month trial period, you will receive a folding box with individually generated, counterfeit-proof QR codes. These will be conveniently delivered to you by post. In addition, you will receive full access to the SMARTID® software platform and support throughout the trial period.
This is how SMARTID® works in practice: your customers scan the SMARTID® code on your product. The encrypted information confirms its authenticity. The immediate feedback strengthens trust in your brand. A simple process with a big impact.
The global scalability of the solution means that SMARTID® grows with your business. Whether you want to protect a hundred products today or a hundred thousand tomorrow, the technology adapts to your needs.
Join the leading cosmetics brands that are securing their future with SMARTID®. Order your trial package today and experience how our solution protects your brand and strengthens your business. SMARTID® – security, trust, innovation.
Important note on early access participation: This product is an early access product as part of a development project in accordance with our terms and conditions. The amount shown does not represent a purchase price payment, but a participation fee for involvement in the development process. Payment of this fee does not confer ownership of the product – ownership remains with LZE GmbH. The product is provided to you for testing purposes only for a limited period of time. Please refer to our Terms and Conditions for the full terms of use.