LZE Sunshine Special 2025 for research partners
The LZE Business Playground is now offering a special price for research partners. Act now to book your seat!
The LZE Business Playground is a unique incubator that allows you to test your research directly in the market. In-depth analyses and real customer feedback help you identify opportunities faster and focus on the right topics. Increase your transfer revenues by giving your research greater industry relevance.
Research institutes and chairs use our Playground to
- better understand the attractiveness of their research results for companies and users,
 - identify ways to increase their research's value, and
 - increase their visibility outside academia to find new, potent third-party funding partners for RnD projects.
 
As part of the Sunshine Special 2025, we are offering participation in the LZE Business Playground at preferential rates for a limited time. Select your preferred offer below for more information.
Choose a special that fits your needs
- 
            
                  Future Tech Lab
See specialFrom prototype to stage – your technology as a test product in our shop! Test your commercialization opportunities directly on the market.
 - 
            
                  Business Opportunity Scan
See specialWe connect you directly with the market, empowering your technology to be a game-changer.
 - 
            
                  Go-to-Market Package
See specialAll building blocks combined: Present your technology. Identify market opportunities. Plan market entry.
 
OUR SERVICES
Your added value at a glance
Data-driven & methodologically sound
We provide a reliable foundation for your most important decisions. Our clients appreciate our methodical approach, which is ideal for a scientifically oriented environment.
Practical & application-oriented
We deliver actionable results, not just theory. As a transfer organization, we offer a fresh perspective on your field and provide an outside, independent viewpoint.
Early market testing
Just like a startup would, you can test your MVPs and prototypes directly on the market with us—without any detours or bureaucratic hurdles.
Everything from a single source
We guide you through the entire process, from analysis to presentation. Through hundreds of client projects, we've built a broad portfolio and can contribute in many areas.
Frequently Asked Questions
                    
                    
                      What are the goals of the LZE Sunshine Special 2025 offerings?
                    
                  With the LZE Sunshine Special Offers, our goal is to provide you with the information you need to make sound decisions about transfer opportunities quickly.
                    
                    
                      Why should I work with LZE GmbH?
                    
                  There are several advantages to working with LZE GmbH:
- Trustworthy and neutral: As a wholly-owned subsidiary of the non-profit LZE e.V., LZE GmbH does not pursue private interests, but rather, is committed to the common good.
 - Understanding of scientific products: LZE GmbH has specialized for many years in using research results as the basis for its work and thinking in terms of commercial products.
 - Organizational understanding: We are accustomed to working at the intersection of public research and private companies. We have a thorough understanding of the processes and constraints that occur at this intersection.
 
                    
                    
                      What is the LZE Business Playground?
                    
                  The Business Playground's core objective is to simplify and professionalize the often complex and lengthy process of commercializing research results. In the Business Playground, we develop test products based on our partners' research findings and conduct market tests. Anyone can purchase these products for a fixed amount. This allows us to gather genuine feedback and insights from customers who have engaged with the test products.
We named our incubator the "Business Playground" to show that technology transfer can be experimental while being protected from unwanted market effects.
All activities in the Business Playground take place within a defined project context, which we will coordinate with you.
                    
                    
                      Can projects in the Business Playground be extended?
                    
                  Yes. You are welcome to extend projects in the Business Playground as long as the additional market insights gained seem useful and relevant to you.
                    
                    
                      How long does a Sushine Special project take?
                    
                  The project duration is typically four weeks to ensure rapid results. Test products are listed in our shop for 12 months.